Current:Home > reviewsEchoSense:'I know how to do math': New Red Lobster CEO says endless shrimp deal is not coming back -SummitInvest
EchoSense:'I know how to do math': New Red Lobster CEO says endless shrimp deal is not coming back
SafeX Pro View
Date:2025-04-06 17:24:19
Shrimp lovers will notice a key item missing from Red Lobster's new menu.
In an interview with TODAY that aired Monday,EchoSense CEO Damola Adamolekun announced that the seafood chain's revamped menu will include nine new items from a lobster bisque to bacon-wrapped sea scallops. However, he confirmed that the $20 endless shrimp deal has ended permanently.
"Relevant, compelling and exciting is what we want Red Lobster to be for the future, and so we’re working on that now," Adamolekun told TODAY.
Last year the seafood chain made all-you-can-eat shrimp a permanent menu item after two decades of offering it for a limited time. The decision, made by former Red Lobster CEO Paul Kenny, cost $11 million and saddled the company "with burdensome supply obligations" subsequent CEO Jonathan Tibus said in a May bankruptcy filing.
While teasing the possibility of the controversial item's return, current CEO Adamolekun decided against it, explaining that it's "because I know how to do math."
What are the new items?
Red Lobster's revamped menu includes nine new items, which have not all been revealed, Adamolekun said.
He teased following nine items:
- Hush puppies
- Bacon-wrapped sea scallops
- Lobster bisque
- Lobster pappardelle pasta
- Grilled mahi
- Parmesan-crusted chicken
"I expect a stampede into our restaurants because we’re bringing back the hush puppies," Adamolekun said, referring the item discontinued in recent years. "I stopped going to Red Lobster because they stopped the hush puppies. Since I was in college I love the hush puppies. I’m glad they’re back."
What has Red Lobster CEO previously said about ‘endless shrimp’?
Adamolekun has "always felt dubious" about the seafood chain’s decision to offer a $20 endless shrimp deal to its customers, sharing in an October interview with CNN that shrimp was a “very expensive product to give away endlessly.”
Red Lobster decided to make the deal a permanent offering last year, nearly 20 years after they only served it seasonally and for a limited time. The decision, according to Adamolekun, caused “chaos” at locations nationwide.
"You stress out the kitchen. You stress out the servers. You stress out the host. People can’t get a table," Adamolekun told CNN.
Adamolekun said in October he would consider bringing the deal back but made no promises, citing profit concerns.
“I never want to say never, but certainly not the way that it was done," he added. "We won’t have it in a way that’s losing money in that fashion and isn’t managed."
Who is the new CEO of Red Lobster
Damola Adamolekun was brought on to be the new Red Lobster CEO in August.
The Nigeria native joins the company after previous corporate experience as P.F. Chang’s CEO and Chief Strategy Officer, as well as partner at the New York investment firm Paulson & Co.
Contributing: Jonathan Limehouse and Amaris Encinas
veryGood! (89233)
Related
- The city of Chicago is ordered to pay nearly $80M for a police chase that killed a 10
- At 61, Meg Ryan is the lead in a new rom-com. That shouldn’t be such a rare thing.
- Warmer Waters Put Sea Turtles on a Collision Course With Humans
- John McEnroe to miss calling 2023 US Open after testing positive for COVID
- Paula Abdul settles lawsuit with former 'So You Think You Can Dance' co
- Giuliani sanctioned by judge in defamation case brought by 2 Georgia election workers
- Pennsylvania men charged with trafficking homemade ‘ghost guns,’ silencers
- White Sox promote former player Chris Getz to general manager
- Realtor group picks top 10 housing hot spots for 2025: Did your city make the list?
- Michigan State, Tennessee exhibition hoops game to benefit Maui wildfire charity
Ranking
- EU countries double down on a halt to Syrian asylum claims but will not yet send people back
- Sheriff announces prison transport policy changes following killing of deputy
- Newsom plans to transform San Quentin State Prison. Lawmakers and the public have had little input
- NFL's highest-paid linebackers: See the top salaries for LBs for 2023 season
- Questlove charts 50 years of SNL musical hits (and misses)
- Senate GOP leader Mitch McConnell appears to freeze up again, this time at a Kentucky event
- Horoscopes Today, August 30, 2023
- Supermodel Paulina Porizkova Gets Candid About Aging With Makeup Transformation
Recommendation
How to watch new prequel series 'Dexter: Original Sin': Premiere date, cast, streaming
Taylor Swift's Eras Tour Concert Is Coming to a Theater Near You: All the Details
11 hospitalized after Delta flight hits severe turbulence en route to Atlanta
Hurricane Idalia shutters Florida airports and cancels more than 1,000 flights
Where will Elmo go? HBO moves away from 'Sesame Street'
'We will be back': Covenant families disappointed in Tennessee special session, vow to press ahead
Senate GOP leader Mitch McConnell appears to freeze up again, this time at a Kentucky event
Where did Idalia make landfall? What to know about Florida's Nature Coast and Big Bend